Enterprise Tech Company Uses Advent Creative to Source Marketing Leaders

Posted on by Alex Bendele and Susan Isebrand

Summary 

Organizational changes led to several executive vacancies in the marketing department for a global and fast-growing software client. Advent Creative used its network and expertise to fill three leadership roles and further augment the marketing department with four additional contract and direct-hire placements.

The Client Company

Founded in 1969, this organization is an established global software enterprise with more than $800 million in annual revenue and 2500+ employees in 50 worldwide locations.  

The Challenge 

As a fast-growing company driving revenue and market share in a dynamic industry with highly specialized products. Candidates needed to be able to hit the ground running. Understaffed departments were operating at maximum capacity and in need of additional leadership. Teams were striving to meet high demand during a pivotal period of growth and change.  

Finding executive leadership with the right experience and qualifications can be challenging in any industry but this is especially true in the competitive tech space. As smaller organizations and start-ups continued to dominate the talent landscape, Advent’s client was not readily finding the level of experience and leadership they needed.  

The three primary challenges the organization was experiencing:

  • Finding qualified candidates in a niche category of a highly regulated industry 
  • Sourcing leadership for a mature tech organization with startups dominating the employment market in their space
  • Understaffed departments; leadership and teams stretched to maximum capacity 

The Solution 

Having recently placed several marketing and creative specialists to successfully complete a major rebrand for the organization, Advent Creative had developed a strong hiring partnership with the digital, marketing, and creative teams. Immediately, Advent began tapping into its deep talent network and sourcing qualified candidates across SaaS companies with similar acquisition strategies and growth rates.

Furthermore, Advent Creative worked with internal stakeholders to reference and develop key organizational charts and career pathing to ensure the candidates presented were able to take the reins of their new roles quickly and successfully.    

The Results 

Key leadership placements included:  

  • Vice President of Digital Marketing 
  • Director of Field Marketing 
  • Vice President of Integrated Marketing 

In that same timeframe, Advent added four additional contract and direct hire placements, including two Field Marketing Managers, a Product Marketing Specialist, and a Copywriter.

Praise from the client:  

“I was very pleased with the way this went. It was a really good experience and your team had a terrific sense for the DNA of the human beings we were looking for. I would recommend you to my colleagues if they have need of great talent. Your team is magical; you can tell that their hearts are in it!”

– Chief Marketing Officer, July 2022 

Explore what Advent can do for your team.  

Advent Creative consistently cuts hiring time by more than 50% for our clients and maintains a 96% or higher retention rate on both direct and contract placements. 

Some of Advent’s most recent placements include:  

  • Analyst Relations Manager  
  • Marketing Operations Specialist    
  • Field Marketing Manager     
  • Vice President, Digital Marketing    
  • Director, Field Marketing     
  • VP Integrated Marketing    
  • Creative Project Manager    
  • Production Artist    
  • Product Marketing Specialist    
  • Senior Copy Editor    
  • Senior Graphic Designer    
  • Production Artist    
  • Senior UI/Visual Designer    
  • Social Media Manager    
  • Demand Generation  

We love a good challenge, so put us to the test! For more info about Advent’s pricing and services, complete our short form: