A highly creative and experienced copywriter and content strategist, this candidate has expertise in digital marketing for B2B and SaaS environments. Their ability to write all forms long and short body copy for various media types, coupled with a knack for collaboration with cross-functional teams to develop content strategy, makes them a dynamic candidate for your content marketing team!
- Supported demand generation and top-of-funnel conversions, including writing copy for an online writing community that led to a 22% conversion rate for email signups.
- Created and implemented marketing programs in collaboration with internal teams, tracking KPI’s and using data analysis to inform content development.
- Providing copy for various digital B2B campaigns, including SMS database marketing, SEM, email campaigns, social media and display ad marketing.
- Digital marketing strategy
- Data analysis
- Technical skills include Active Campaign, Mailchimp, Mailerlite and Trello
- Cross-functional collaboration
For more information about this candidate, please contact Michelle O’Kelley or complete this short form: