Product Marketing Specialist Has Upstream and Downstream Product Development Expertise

If you’re seeking strong technical skills and experience in both upstream and downstream product development, this candidate’s organized, efficient and hands-on approach makes them a great fit! Specializing in tangible products in a variety of industries and adept at market research, their project management abilities and experience building marketing and sales campaigns to promote product portfolios make them an excellent addition to your product team!


  • Identified user needs via data analysis, competitive activity and trend analysis to develop new products in collaboration with internal teams, performing verification, validation, risk analysis and simulated testing procedures.
  • Ensured the expansion of the product portfolio through creating and implementing marketing and education strategies.
  • Analyzed the performance of new products, managing pricing and forecasting for multiple product portfolios while training sales teams on product knowledge and developing sales strategies.

Key Competencies

  • Upstream and downstream product development
  • Sales and marketing strategy
  • Project management

Soft Skills

  • Data analysis
  • Cross-functional collaboration
  • Process improvement
  • Leadership and training

For more information about this candidate, please contact Michelle O’Kelley or complete this short form: