Hardworking and focused, this Product Marketing Specialist brings deep experience in B2B and B2C product launches as well as developing multi-channel marketing plans in line with research insights. Their customer-first mentality and strong skills in team building and process improvement make them an excellent addition to your marketing team!
- Saved $660,000 in marketing expenses annually through automating direct-to-consumer marketing programs.
- Created and executed go-to-market plans, collaborating with product and consumer insights teams to develop roadmaps for B2B and B2C customers.
- Performed research and competitive analysis on marketing strategies and products, using insights to inform strategy.
- Product marketing, B2B and B2C
- Go-to-market strategy development
- Competitive research and analysis
- Process improvement
- Training and coaching
- Teamwork and collaboration
- Relationship building
For more information about this candidate, please contact Michelle O’Kelley or complete this short form: