Candidate reference: 7106
This Advent Creative Group candidate is a multi-faceted talent who completes a competitive audit to identify which tools, techniques, and platforms should be utilized to get the best reach and ROI before diving into a strategy. She helps teams understand social media tactics, including what works, what needs adjusting, and how to analyze this with internal data.
- Provided creative input on development and management of social media campaigns for nine accounts
- Conceptualized, researched, and wrote original content for editorial calendars across a variety of platforms with up to one million member communities
- Led a team of 10 in the creation and presentation of digital education seminars with over 3,000 employees